What works, what doesn’t, and how Gen Z is getting creative with income
Hustle Culture Hits the Gulf
Side hustles aren’t just a Western TikTok trend anymore. In Saudi Arabia, the UAE, Kuwait, and beyond, young people in the Gulf are getting serious about making extra money online — and not just to survive. For many, it’s about freedom, creativity, and building something on their own terms.
But with so many platforms, ads, and scams out there, what actually works? And what’s just internet noise?
Popular Side Hustles in the Region
Here’s what people are really doing — and where it’s paying off:
- Freelance Skills. Writing, design, video editing, coding, and translation are in demand. Sites like Upwork, Khamsat, and Fiverr have Arabic interfaces and allow flexible gigs — some starting at $5, but growing fast with good reviews.
- Social Media Management. Many small businesses in the Gulf don’t have time for content. That’s where Gen Z steps in — offering help with captions, stories, hashtags, and even Arabic-English switching.
- Dropshipping & Online Stores. Selling phone cases, modest fashion, or local art through Instagram shops or platforms like Zid and Salla (popular in Saudi Arabia).
- Affiliate Marketing. Influencers and micro-creators earn small commissions by sharing product links. It’s slow but steady — especially if your content is niche and trusted.
- Tutoring or Coaching. Academic support, Quran reading, fitness training — anything that can be done over Zoom is now a gig.
What’s Trending (but Risky)
Not all side hustles are created equal. Some need caution — or at least realistic expectations.
- Crypto Trading. Still popular, but unstable. A few win big, many lose. Don’t invest more than you can afford to lose.
- Dropshipping with No Local Support. If you’re relying only on AliExpress or international shipping, delivery times kill trust. Local suppliers matter.
- Pay-to-Play “earning apps”. Many are just gamified spam. They say you’ll earn by clicking, but most never pay out or require you to “upgrade” first.
That said, some platforms offer real value with limits. For example, apps like Arab casinos include rewards or bonuses, but they’re designed for entertainment — not income. Users who treat them like games, not gigs, tend to enjoy them more and avoid disappointment.
Making It Work: Real Tips from MENA Creators
We spoke with several Gulf-based freelancers and creators. Here’s what they recommend:
1. Start with skills you already have — Don’t jump into a hype niche. Build on what you know.
2. Be consistent, not perfect — One good post per week is better than burning out trying to go viral.
3. Mix Arabic and English if you can — It expands your reach across the region.
4. Use mobile-first platforms — Many Gulf clients prefer WhatsApp, Instagram, or Telegram over email.
5. Protect your time — Always agree on payment terms early. Use e-wallets or safe invoicing apps.
The Fun Side: Quick Gig Culture
Not every side hustle is about pressure and profit. Some are just fun, low-stakes ways to pass time and make small rewards.
For example, live casino games are gaining popularity as interactive entertainment — not income streams. Many users jump into short sessions for the social vibe and tension release, especially late at night. Like binge-watching or gaming, it’s more about the moment than the money.
Final Word
Side hustles in the Gulf are real — but they’re not magic. The best ones grow slowly, fit into your lifestyle, and match your strengths. Whether it’s tutoring, freelancing, or selling handmade products, there’s a path that works.
Just keep your eyes open, stay smart, and don’t fall for the “get rich quick” trap. Whether you’re testing affiliate links or trying your luck, know the difference between a game and a gig.